Business Model Configuration in Financial Advisor Sector. The case of polish SME.
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This study examined a proper business model for financial advisor sector in polish SME. It analyzed the research question “How to build a proper business model for SME, operating in Polish Financial Advisor Sector?” and identified the importance of 10 business model elements for successful business management. The theoretical business model configuration was explored by qualitative research method with supplementary of a shorter descriptive survey from ends users. Both methods showed the importance of mainly 6 components from theoretical business model. Findings in this study supported the theory and brought more clearlity in business model configuration. Business model plays an important role for running a succesful business, but its framework is very unique not just within different business sectors, but also within the size of companies, its regualtions or politics even in the same sector.
Master's thesis in Strategy and management